Good photography is not enough,
when visibility and structure are missing!
Our Creative Positioning Programme helps you to successfully position your business in 3 months.
You take professional photographs.
You have experience, references, customers.
Do you still have the feeling that your business is not bringing you the success you had hoped for?
This is probably not due to your photography.
You probably know this:
Your website is online, but it's not really working for you.
Search engine optimisation is missing or incomplete.
Visibility arises by chance, but not reliably.
Decisions drag on because you lack a clear system.
It's because you haven't created a functioning system.
How do you become a successful photographer?
Our Creative Positioning Programme helps you to establish a clear system that gives you orientation and makes your business more visible and successful in the long term.
Based on our 12 years of experience in the premium sector, we will show you how to set up the right structure for your business.
A 12-week programme for photographers who want to turn their website, search engine optimisation and public image into a system that generates better enquiries and more cash flow
What you learn in the Creative Positioning Programme
The 12-week programme for photographers,
who want to set up their existing website, SEO visibility and positioning in this way,
that their business does not function purely by chance, but strategically.
SEO & Visibility
▸ How easy search engine optimisation really works for photographers
▸ How to reliably improve your visibility
Website & Structure
▸ Which pages are really relevant and which are not
▸ How content must be arranged so that visitors understand your offer directly
Positioning & external impact
▸ How website, search engine optimisation and social media presence need to work together
▸ How to make smart decisions without constantly questioning everything
Business & Offers
▸ How to analyse your target group
▸ How to build up offers sensibly and position yourself in the premium segment
▸ How to find your perfect price structure
Foundations for sustainable growth
▸ How to set up a stable business
▸ How to build strong customer relationships
Price understanding & value
▸ How prices and positioning are created
▸ Why better visibility enables higher prices
▸ How to work more efficiently without taking on more jobs
The results of many participants:
High-quality brand presence
A professional appearance with recognition value
Independence from recommendations
You decide with whom and how you want to work.
Higher capacity utilisation with fewer jobs
More qualified and higher quality enquiries instead of masses
More cash flow
You increase your prices and increase your average revenue per customer
Leandra as your mentor
Leandra Weber has been a freelance photographer for over 12 years and has been working in the premium segment for many years. She works internationally with clients, entrepreneurs and brands and has built up her business not through short-term trends, but through a high-quality external image and conscious positioning.
In her many years of work as a photographer, Leandra has observed the same thing time and time again:
Many photographers and entrepreneurs are very well positioned professionally, work a lot and deliver quality, but still fall short of their potential because they lack structure and the right positioning.
Leandra knows these issues from her own experience. She knows which steps are necessary to be perceived professionally and build a stable premium business.
These observations are not based on theory, but on years of practical experience, close dialogue with other self-employed people and my own journey through precisely these challenges.
The Creative Positioning Programme arose from precisely this understanding. This mentoring programme combines coaching and personal support for photographers who consciously organise their business and present themselves professionally and want to work in the premium segment in the long term.
Leandra attaches importance to well thought-out decisions, a professional external image and a realistic view of what a sustainable premium business actually requires.
Your benefits to become successful
Weekly group calls
- 1 group call per week
- Focus on feedback, decisions and implementation
Two personal one-to-one calls
- Your individual positioning
- Website and visibility fine-tuning
- Your next steps
Your goals
- High-quality public image through website, SEO and positioning
- Better enquiries and more cash flow for your business
Your path to the Creative Positioning Programme
Step 1 - Application
Application via the form
Submission of your website (if available)
Alternative: Submission of selected work samples
We will check whether the programme suits you professionally and whether we can help you.
Step 2 - Personal interview
Short introductory talk
Clarification of your current situation
Checking whether the programme is the right next step
An honest assessment on our part
Step 3 - Starting the programme
Access to 80+ structured learning videos
- incl. complete SEO course
Individual personal support
Who this programme is intended for...
Our programme is aimed at photographers who are already working professionally and want to develop their business strategically.
The Creative Positioning Programme is suitable for you if:
you already have customers and take photos regularly
you have a website (existing or under construction) and are prepared to scrutinise it critically
you see search engine optimisation not as a trend, but as a long-term tool
you want to set up your business for success and are ready to implement what you have learnt
The programme requires personal responsibility, the will to implement and the willingness to really build your business strategically.
Application & participation
How to apply:
You can apply using the form below.
You submit your website.
Alternatively: You share selected work samples.
You arrange a telephone appointment in our calendar on the page after submitting the application
Together we will clarify whether the programme suits you professionally and personally.
Your application
Fill out the form and book a telephone appointment on the confirmation page after submitting it!