Behind the scenes of a photo shoot: A look behind the scenes of a typical day at a photo shoot
“Du Lea, hast du noch irgendwo Zeit für ein Personal Brand Shooting nächsten Monat?” Diese Frage höre ich als Fotografin oft. Die meisten denken dabei nur an das eigentliche Shooting, doch hinter einem erfolgreichen Brand Shooting steckt weit mehr Arbeit als nur das Fotografieren selbst. In diesem Beitrag erfährst du, was ein Fotoshooting wirklich ausmacht, welche Vor- und Nachbereitungen dazugehören und warum ein professionelles Brand Shooting ein unverzichtbares Investment für deine Marke ist.
Preparation: the basis for a successful shoot
The day of a photo shoot begins long before the actual shoot date. The preparations are crucial to ensure that everything runs smoothly on the day itself. Before the camera is even used, everything is planned in detail in advance: This includes coordinating with the client, creating a mood board and selecting the right location.
Days or weeks before the shoot, I am in close dialogue with the client to understand their vision and plan the perfect look. We discuss what feeling the pictures should convey, which poses are desired and which outfits are suitable. This results in a clear concept that is realised on the day of the shoot.
I also think about the lighting conditions and how I can make the best use of them. Different times of day offer different lighting moods that give the pictures their special character. The choice of equipment is also made in advance: depending on the light, location and desired image style, I decide which camera lenses and accessories to use.
The shooting day: focus on realisation
On the day of the shoot, it's no longer about the planning, but about the realisation. I arrive at the location a little earlier to get a final overview and check the lighting conditions. Every location has its own peculiarities, and by checking early I make sure that we have the best possible starting situation for the pictures.
As soon as the client arrives, there is a short briefing to discuss the process and create an informal, relaxed atmosphere. A good briefing is crucial: it ensures that everyone involved knows what to expect and can get involved in the creative process. Creating the right atmosphere is a key factor - the more comfortable everyone feels, the more authentic and natural the images will be.
During the shoot, I guide the models through the poses and perspectives discussed in advance. The interaction between photographer and model is a dynamic process: good communication and the right timing are crucial for success. I always make sure to create a pleasant environment in which the model can move and express herself freely. A good "vibe" is the key to natural and expressive images.
Stops and breaks: time for feedback and adjustments
We always take time for breaks between the individual shots. These short breaks are not only important to take a deep breath, but also to review the results so far. We take a look at the previous shots and discuss whether any adjustments need to be made. This allows us to adjust the process directly if necessary and ensure that we get exactly the shots we want.
If several locations are planned, we travel from one place to the next. Whether in the old town of Palma, on a picturesque coastline or in a modern loft - each location offers a new opportunity to create unique photos. A photo shoot can last between 1.5 and 8 hours, depending on the package booked and the desired results.
Post-processing: creativity meets precision
After the shoot, another important part of the process begins: post-production. This is where the creative vision comes into play, adding the finishing touches to the images. Firstly, I select the best shots and sort the images that best represent the shoot.
When editing, I attach great importance to naturalness and authenticity. Each image is viewed and adjusted individually - be it through slight corrections to brightness and contrast or through the targeted accentuation of colours to enhance the mood of the moment. The aim is to edit the images in such a way that they emphasise the natural beauty of the moment and perfectly reflect the client's vision.
Behind the Scenes photo shoot - Behind the scenes
Photography is much more than just pressing the shutter button. It is a combination of detailed preparation, precise realisation and creative post-processing. Behind every picture there is planning, technique and a lot of passion to realise the client's vision. The "Behind the Scenes" view shows that every photo shoot is a journey - from the first conversation to the finished image that tells the story the customer wants.
Close collaboration, the right setting and a clear vision create images that are more than just snapshots - they are an expression and an experience in one. A well-planned and executed photo shoot not only creates great pictures, but also a connection between photographer, model and the viewer that, in the best case, will be remembered for a long time.